Last autumn department store NK ran the campaign ”Limited Edition”. The campaign was a success so no good reason for not doing it again.
It is all about offering the customers really unique items. In the autumn campaign there are about 80 different items, all products in very limited editions.
The items have been designed by Swedish designers as well as international. Ann Sofie Back and Vivienne Westwood are among the participating designers.
“We are glad that so many strong Swedish and international labels have decided to cooperate exclusively for NK. This strengthens our position as Sweden´s top fashion department store”, says Louise Lövgren, Project Manager for the campaign.
The start of the campaign is August 26 in Stockholm and August 29 in Gothenburg.
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